MiaProva Blog

MiaProva JIRA Integration: Streamlining Experiment Management

In today’s fast-paced digital landscape, businesses rely on experimentation and optimization to enhance user experiences and drive better outcomes. Managing these experiments efficiently requires seamless integration between analytics platforms and project management tools. Enter MiaProva’s JIRA integration, a powerful solution that bridges the gap between experimentation data and agile project management.

What is MiaProva?

MiaProva is an optimization management platform that deeply integrates with various technologies like Adobe Target, Google Analytics (GA4), and Customer Journey Analytics. It provides real-time monitoring of live experiments, allowing organizations to track and analyze data effectively. With its JIRA integration, MiaProva ensures smooth workflow management by connecting experiment data with development processes.

How MiaProva Integrates with JIRA

MiaProva’s integration with JIRA enables teams to streamline their experimentation workflows while maintaining their current project management structure. Here’s how it works:

1. Data Collection and Mapping:
   • MiaProva collects experiment data from sources like Adobe Target and GA4 and organizes it under the Live Activities column.
   • Users can submit tickets in MiaProva, similar to JIRA issues, allowing seamless tracking of optimization efforts.
2. Experiment Lifecycle Management:
   • Tickets follow a structured lifecycle: submitted → under development → awaiting final summary and analysis.
   • Users can document learnings, add screenshots, and archive completed activities for future reference.
3. Synchronization with JIRA:
   • Teams using JIRA can continue managing test requests, assigning tasks to engineers, and tracking progress without switching tools.
   • JIRA tickets automatically sync with MiaProva, ensuring real-time updates and visibility across both platforms.
4. Automation and Reporting:
   • MiaProva generates detailed charts and reports using JIRA ticket data, experiment metadata, and analytics insights.
   • Users can filter and analyze data based on custom fields like idea source, Adobe Target activity name, and more.

Key Benefits of MiaProva’s JIRA Integration

• Seamless Workflow Management: Keep using JIRA for test requests while MiaProva handles experiment tracking.
• Automated Data Mapping: Link JIRA issues with Adobe and GA4 data effortlessly.
• Comprehensive Reporting: Generate real-time reports and insights to evaluate experiment impact.
• Read-Only Data Sync: MiaProva does not modify JIRA data, ensuring data integrity and compliance.

Setting Up the Integration

To integrate JIRA with MiaProva, follow these simple steps:

1. Install the MiaProva App in JIRA through Atlassian Marketplace.
2. Grant Necessary Permissions for viewing projects, avatars, and webhooks.
3. Configure Issue Types & Status Mapping to define how JIRA issues sync with MiaProva.
4. Activate the Webhook to establish a real-time connection.

Once set up, JIRA issues (e.g., new feature requests, bug reports, improvements) will sync automatically with MiaProva, allowing teams to track, analyze, and learn from experiments efficiently.

Real-Time Demonstration

A recent demonstration showcased the integration in action:

• A new JIRA issue was created and assigned a status.
• MiaProva detected and displayed the issue in its dashboard.
• The ticket was linked with Adobe experiment data, generating real-time reports.
• Insights were added, and the experiment was archived for future reference.

Final Thoughts

MiaProva’s JIRA integration provides a fully automated and data-driven approach to experiment management. By bridging the gap between optimization and agile project management, it empowers teams to iterate faster, learn efficiently, and drive better business outcomes.

If you have any questions or would like a personalized demo, feel free to reach out!

Here is a video that outlines the integration: https://www.youtube.com/watch?v=BnBAayi_vOA