MiaProva Blog

More and more organizations are finding out just how easy it is to use Adobe Target for personalization vs. straight-up testing and optimization. In fact, I would estimate that about 2/3rd’s of MiaProva customers are using geo-targeting in one form or another.

Geo-Targeting can, and should, play a pretty big role when it comes to those personalization efforts. There is quite a bit to geo-targeting via Adobe Target and if you were interested in learning about all the features, I would recommend this article.

If you have at.js 2.x, there isn’t an easy way to debug or override the geo-targeting to validate that geo is working as expected and I also often get asked if there is a way to see what geo-data Adobe has for my IP address. To provide people that visibility, I created the content below that comes directly from Adobe Target:

If you see content above, that means Adobe Target is functioning as expected and the values you see are what Adobe has mapped to your IP address.

The code that I used and that comes from Adobe Target to make this happen, looks like this:

<style>
div.id_target {
	text-align: left;
}
div.id_map {
	margin-left: 25px;
	margin-top: 10px;
	margin-bottom: 5px;
}
h3 {
	margin-left: 25px;
	margin-top: 10px;
	margin-bottom: 5px;
	padding: 0px 5px;
	font-size: 14px;
}
</style>

<div class="id_target">
    <h2>Adobe Target Geo Metadata</h2>
    <h3>City: ${user.city}<br>
    State: ${user.state}<br>
    Country: ${user.country}<br>
    Zip: ${user.zip}<br>
    DMA: ${user.dma}<br>
    Latitude: ${profile.geolocation.latitude}<br>
    Longitude: ${profile.geolocation.longitude}<br>
    ISP Name: ${user.ispName}<br>
    Connection Speed: ${user.connectionSpeed}<br>
    IP Address: ${user.ipaddress}</h3>
</div><br>
<div class="id_map">
    <iframe allowfullscreen frameborder="\&quot;0\&quot;" height="\&quot;250\&quot;" src="/&quot;https://www.google.com/maps/embed/v1/search?key=AIzaSyAxhzWd0cY7k-l4EYkzzzEjwRIdtsNKaIk&q=${user.city},${user.state},${user.country}'/&quot;" style="\&quot;border:0\&quot;" width="\&quot;425\&quot;"></iframe>
</div>